The ERP Lifestyle Consultant

Customer satisfaction is worth more than sales awards

Archive for September 29th, 2009

Traditional ERP VARS Are Dead – They Just Don’t Know It Yet

with 7 comments

lester burnhamMost ERP VARS are whiling away their slow hoursĀ  complaining incessantly about software publishers.

I should know because to some extent I’m guilty of participating in the mutual complaint sessions.

Like the character Lester Burnham from American Beauty, I think most VARS will be dead in a year.

They just don’t know it yet.

Margins = gone.
Protected sales channels = gone.
Traditional marketingĀ  = ineffective.
Existing client base = eroding

What’s the solution?

Two words. Special Sauce. Read the rest of this entry »

Written by Wayne Schulz

September 29, 2009 at 11:21 am

Posted in Selling

Tagged with , ,

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