Sage Launches Revamped North American Website

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Sage North America on Thursday revealed a surprising website re-design. This comes on the heels of a fairly recent  re-design that occurred in late 2012 as part of the  North America product re-branding. 

The old design made heavy use of the deep green corporate colors of Sage. The new Sage site ditches the heavy hues in exchange for plenty of white space, a folksy collection of executive biographies and a focus on solving customer problems.

There’s barely a mention of a product name – which is good news for customers who previously were greeted with a laundry list of ERP, CRM, HRMS, Fixed Assets, and associated services.

The revamp was announced in a channel-wide email by EVP Marketing Gabie Boko who spearheaded the redesign effort.

 

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About Wayne Schulz

Wayne Schulz is a consultant who writes about the ERP industry and technology related news.

Comments

  1. Robert Wood says:

    I’m pretty sure it wasn’t a surprise to Sage. I have a feeling they knew it was going to happen.